Since 2010, ROLLER has worked with attractions of all kinds to help operators overcome challenges and grow their businesses. As the industry evolves, many family entertainment centers (FECs) are expanding into karting–a fast-growing segment that has historically been underserved when it comes to technology. This is why we’re building on our existing footprint to provide even stronger support for karting—helping operators create unforgettable race-day experiences. Leading this effort are Wes Ratcliff and Matt Newell, ROLLER’s new General Manager, Karting and Customer Success Manager, Karting. With their deep industry experience and passion for technology, they’ll help karting operators unlock their full potential.
Read on to learn more about Wes and Matt and what this commitment means for the future of karting.
Meet ROLLER’s karting experts
Many of the team at ROLLER have first-hand experience running venues, giving them unique insight into the challenges operators navigate daily. That’s why we’ve brought in industry experts who know what it takes to keep a karting venue running smoothly—from managing bookings and races to delivering an exceptional guest experience. Here’s a little more information about them:
Wes Ratcliff – General Manager, Karting
With over 20 years of experience developing powerful karting technology, Wes is a leader in the space. He most recently founded and led Volare, a karting race management software that helped venues streamline races and operations. His deep understanding of karting businesses and how technology can improve them makes him the ideal person to drive ROLLER’s karting expansion.
Matt Newell – Customer Success Manager, Karting
Matt has run leisure venues in the UK for over thirty years and knows first-hand the challenges operators face. Seven years ago, he transitioned to the digital side to help venues eliminate manual processes and operational headaches.
Bringing individuals of Wes and Matt’s caliber into the team is a huge milestone in our commitment to supporting the global karting community. The industry is evolving, with traditional karting venues and FECs coming together in exciting ways, so we’re dedicated to helping operators capitalize on this opportunity.
Luke Finn
CEO & Founder, ROLLER
How ROLLER helps karting venues get ahead
Karting operators need technology that works as fast as they do—helping them sell more, save time, and create incredible guest experiences. That’s where ROLLER comes in. We’re proud to work with leading karting venues worldwide, including:
- Amp Up Action Park
- Entertainment Park
- Gridline Racing
- Kiltorcan Raceway
- Partee Shack
- Spitfire Indoor Karting
- Top Gear Racing
With our karting-specific solutions, ROLLER helps operators:
- Boost revenue with online bookings, memberships, and upsells.
- Streamline operations by automating waivers, race management, and guest check-ins.
- Enhance the experience with smooth, hassle-free payments and guest engagement tools.
- Onboard karting staff quickly with efficient race and grand prix management.
- Embrace the latest technology with powerful Automated Safety, Lighting, Timing, and Positioning systems.
- Increase repeat business with industry-leading leaderboards and race result integrations.
- Keep karting fleets race-ready with automated maintenance tracking.
Karting operators are seeing the difference
ROLLER genuinely made a massive improvement to our business the first weekend it went live, resulting in the busiest weekend achieved in the 18 years we have been operating to date. It helped streamline operations, increase sales, and improve guest experience. We're excited to see ROLLER continue their investment and improve on what's already a very good package, but also look forward to what's ahead with Wes and Matt leading the effort.
Jay Frost
Managing Director, Gridline Racing
Want to see how ROLLER can help your karting venue thrive? Get in touch with our team today.
