PRICING
Invest in your business
We partner with over 3,500+ attractions venues to help them sell more, save time, and deliver better experiences for their guests.
Trusted by over 3,500+ venues worldwide
-on-light.png?width=194&height=106&name=Boom%20Battle%20Bar%20(BBB)-on-light.png)
lite
Essential software to sell online & in venue and manage day-to-day operations.
Includes:
- 2 POS/SSK licences
- Online checkout
- Point of Sale
- Party packages
- Memberships
- Integrated payments
- Cashless card integration
- Analytics
- iQ
Most Popular
pro
For growing venues who want to personalize their guest interactions.
Includes everything in Lite plus:
- 6 POS/SSK licences
- Online accounts
- Guest flags & bans
- Multiple checkouts
- Custom permissions & security
- Wristband management
premium
For established venues who need more customization and integrations.
Includes everything in Pro plus:
- 10 POS/SSK licences
- Mobile F&B ordering
- Membership agreements
- Custom checkout domain
enterprise
Personalized support and enhanced functionality for large venues.
Includes everything in Premium plus:
- Unlimited POS/SSK licences
- Dedicated Customer Success Manager
Compare plan features
Lite
Pro
Premium
Enterprise
Sales devices
Point of Sale (POS) and Self-Serve Kiosk (SSK) device connection. Hardware not included.
2 Devices
6 Devices
Extra charge for each additional device
10 Devices
Extra charge for each additional device
Unlimited Devices
Booking & capacity management
Create & edit bookings
Comprehensive features to create, edit and manage bookings from ROLLER apps, marketplaces and external sources.
Online checkout
Mobile and conversion optimised eCommerce app to promote and sell your tickets, memberships, gift cards and add-ons.
Single
Multiple
Multiple
Resource management
Manage capacity and allocation of your resources such as attractions, arenas, zones, party rooms, or equipment.
Availability
View the availability and capacity of your venue across times, days, and resources, view redemptions and stats.
Wristband management
Speed up queues and better manage the flow of guests by automatically allocating colored wristbands based on session or product.
Invoicing
Send invoices through various payment methods to quickly and securely collect payment for group bookings.
Send emails & log calls
Manage guest communications within the app, creating a log of communications so everyone's in sync.
Online accounts
Guests can sign up for an account to manage their tickets, parties, and memberships, saving you time manually updating bookings.
Custom checkout domains
Improve conversion rates and create a seamless guest experience by allowing guests to checkout via your custom web domain.
Guest Experience Agent
AI-powered guest support that answers enquiries, assists bookings, and delivers instant responses 24/7.
$
$
$
Sales
Flexible ticket sales
Sell tickets for general entry, specific days, events, time of day, at regular intervals or set periods of time e.g. seasons.
Cashless wallets
Load funds onto RFID cards or wristbands to redeam at POS for merchandise, F&B or attractions
Stock & merchandise
Sell stock products such as food and beverage or merchandise both online and in-venue.
Add-ons
Increase average order value by offering add-on products such as merchandise, equipment rental, or food and beverage to a purchase.
Packages
Bundle and discount multiple products to create packages that boost average transaction value.
Party packages
Sell dynamic packages for groups or parties with resource schedules, buffer times, and inclusions such as food and beverage.
Gift cards
Sell personalised physical and digital gift cards, giving purchasers the ability included personalised messages and videos.
Cashless card integration
Sell cashless cards redeamable at pay-to-play attractions in your venue by integrating with cashless technology providers.
Mobile food & beverage ordering
Optimize your restaurant operations and boost food and beverage revenue by enabling guests to order from their mobile device.
Mobile check-in app
Redeem tickets, bust queues, and reduce wait times with a handheld device.
$
$
$
Point of Sale & Self-Serve Kiosk
Sell & redeem
Sell tickets, food, beverage and merchandise + quickly redeem tickets and allocate waivers in the same POS app.
Staff security & authorizations
Secure the use of devices with staff pin codes and restrict POS actions with supervisor approval.
Standard
Custom
Custom
Payment terminal integration
Process card payments via integrated fixed or portable payment terminals.
SKU’s & barcode scanner integration
Quickly process purchases of merchandise by utilizing barcode scanners.
Custom menu builder
Process orders faster by customizing the layout, look and feel of the industry's most user-friendly POS.
Printer integration
Print receipts, production dockets, ticket stickers and wristbands from your POS.
Kitchen display system integration
Send food and beverage orders straight to your kitchen display screen to speed up service.
Cash drawer integration
Control how and when staff access cash with direct drawer integration and audit logging.
Tipping & gratuities
Process and assign tips to staff members (or a tip pool), and monitor tips with detailed gratuity reporting.
Till reconciliation
Reconcile actual banked funds to expected funds and report variances.
Variants & modifiers
Create variants such as types of pizza and modifiers such as extra cheese or no anchovy to record food and beverage preferences.
Table & tab management
Run tables and tabs to enable guests to order and settle payment at the end of their visit.
Device templates
Save time configuring and updating multiple POS and SSK at once by utilizing templates.
Memberships
Flexible membership cycles
Sell memberships with automatic recurring payments at flexible billing cycles and non-recurring cycles such as Seasonal Memberships.
Advanced dunning & payment recovery
Increase failed payment recovery by leveraging advanced machine learning to automatically recover failed membership payments at the optimal time.
Membership upgrades
Offer guests the ability to upgrade memberships themselves via their online account.
Membership agreements
Require guests to accept a binding electronic agreement before redeeming their membership.
Payments
Unified commerce
Promote and sell your products both online and in-venue from a single integration.
Integrated refunds
Refund purchases from any channel seamlessly from a single secure platform, no need to login to a third-party payment processing platform.
Fraud protection
Our built-in fraud-protection tools can reduce chargebacks and improve authorization rates.
Smart dunning
Optimise collection of failed subscription payments and prevent involuntary churn by automatically retrying failed payments.
Digital wallets
Allow guests to pay how they want with popular payment methods including ApplePay, Google Pay, and “Buy Now, Pay Later”.
Payment links
Send payment links to your guests by SMS or email to quickly and securely collect booking payments and reduce chargeback risk.
Payment dashboard
Monitor aggregated payment processing and cash flow at a glance with the status of account balances, payments, chargebacks, and more.
Charge fees
Offset your expenses by applying service fees for online and/or in-person transactions.
Capital
Flexible funding to help venues invest in growth, improve cash flow, and scale with confidence. Pre-qualified offers available for eligible venues.
$
$
$
Marketing
Branding & theming
Customize the look and feel of ROLLER to keep your brand consistent across all your guest touchpoints.
Pricing strategy
Keep your venue full and drive more revenue with automated price rules and flexible promotions.
Channel Management
Expand your reach and maximize your capacity by seamlessly managing referrers like Google Things to do
Guest segmentation
Segment your guests by booking activity and personal attributes to market your business via email marketing platforms such as Campaign Monitor and Klaviyo.
Loyalty
Reward guests for coming back, in ways that feel meaningful to guests and easy for teams to run. With spend-based and milestone-based rewards, you can encourage repeat visits and higher-value behavior, all using data already captured in ROLLER.
$
$
$
Advanced Channel Management
Expand your reach and maximize your capacity by seamlessly connecting with third party booking platforms like Online Travel Agents (OTAs)
$
$
$
Operations
Guest Surveys
Collect, action and analyze guest feedback in just a few clicks to improve your guest experience.
Gate access control integration
Automate access to your venue, eliminate guest queues and better monitor attendance by integrating with access control gates; allowing guests to self-scan tickets, membership cards, or RFID wristbands to gain entry.
Advanced inventory integration
Advanced purchasing, reconciliation and yield management for multi-outlet F&B and merchandise operations.
Workforce management integration
Automatically sync your ROLLER sales data to build your rosters based on projected demand.
iQ
Intelligent operational insights and actions that help teams make faster decisions and automate routine work.
Custom data forms
Capture guest information within booking flows or embed forms into your website to personalized experiences or capture enquiries.
1
Unlimited
Unlimited
Guest flags & bans
Store and share personalized guest information in one place, such as a banned guest or a VIP.
Staff permissions & security
Flexible roles and permissions that enable you to restrict staff access to data and functionality.
Standard
Custom
Custom
Waivers
Protect your business and collect valuable customer data by having your guests sign liability waivers before participating.
$
$
$
HQ
Save time with standardized configuration and centralized control of multiple venues.
$
$
$
ROLLER Karting
Flexible leaderboards, real-time racer and track management, and out-of-the-box compatibility with industry-standard hardware.
$
$
$
Transactional SMS
Send SMS to guests with secure links for payments and waivers. Fees apply.
$
$
$
APIs & webhooks
Leverage data and extend ROLLER by connecting with other tools.
$
$
$
Reporting
Analytics
Access sophisticated dashboards and reports to help you track how your key business metrics are trending over time.
Detailed reports
Dive deeper with detailed reports on bookings, attendance, guests, payments, transactions, settlements, payouts, taxes, accounting, and more.
Scheduled reports
Automate reporting by scheduling reports to be emailed directly to your inbox.
1
Unlimited
Unlimited
Accrual accounting
Record deferred revenue and report revenue based on the date revenue is earned (rather than received).
Meta and TikTok Pixel
Track online checkout conversions to optimize your social media campaigns.
Google Tag Manager
Connect your ROLLER checkout to Google Analytics via Google Tag Manager to gain insights into user behavior and improve conversion rates.
Support
Help center
Resolve issues quickly with access to hundreds of support articles.
Academy
Bring your team up to speed in no time with video tutorials to help achieve the most out of our platform.
In-app resources
View support articles relevant to the page you're on with contextual in-app resources.
Help desk tickets
Global 24/7 access to our expert support team.
Phone support
24/7 phone support from our global experts for any urgent escalations.
Integrations
With pre-built integrations, you can easily customize your ROLLER account for your venue’s unique needs. Note: Some integrations may incur additional access charges.
Implementation services
Our team of experts will help you get up and running in your new ROLLER account as smoothly as possible.
$
$
$
Sales devices
Lite
Pro
Premium
Enterprise
2 Devices
6 Devices
10 Devices
Unlimited Devices
Booking & capacity management
Create & edit bookings
Lite
Pro
Premium
Enterprise
Online checkout
Lite
Pro
Premium
Enterprise
Single
Multiple
Multiple
Resource management
Lite
Pro
Premium
Enterprise
Availability
Lite
Pro
Premium
Enterprise
Wristband management
Lite
Pro
Premium
Enterprise
Invoicing
Lite
Pro
Premium
Enterprise
Send emails & log calls
Lite
Pro
Premium
Enterprise
Online accounts
Lite
Pro
Premium
Enterprise
Custom checkout domains
Lite
Pro
Premium
Enterprise
Guest Experience Agent
Lite
Pro
Premium
Enterprise
$
$
$
Sales
Flexible ticket sales
Lite
Pro
Premium
Enterprise
Cashless wallets
Lite
Pro
Premium
Enterprise
Stock & merchandise
Lite
Pro
Premium
Enterprise
Add-ons
Lite
Pro
Premium
Enterprise
Packages
Lite
Pro
Premium
Enterprise
Party packages
Lite
Pro
Premium
Enterprise
Gift cards
Lite
Pro
Premium
Enterprise
Cashless card integration
Lite
Pro
Premium
Enterprise
Mobile food & beverage ordering
Lite
Pro
Premium
Enterprise
Mobile check-in app
Lite
Pro
Premium
Enterprise
$
$
$
Point of Sale & Self-Serve Kiosk
Sell & redeem
Lite
Pro
Premium
Enterprise
Staff security & authorizations
Lite
Pro
Premium
Enterprise
Standard
Custom
Custom
Payment terminal integration
Lite
Pro
Premium
Enterprise
SKU’s & barcode scanner integration
Lite
Pro
Premium
Enterprise
Custom menu builder
Lite
Pro
Premium
Enterprise
Printer integration
Lite
Pro
Premium
Enterprise
Kitchen display system integration
Lite
Pro
Premium
Enterprise
Cash drawer integration
Lite
Pro
Premium
Enterprise
Tipping & gratuities
Lite
Pro
Premium
Enterprise
Till reconciliation
Lite
Pro
Premium
Enterprise
Variants & modifiers
Lite
Pro
Premium
Enterprise
Table & tab management
Lite
Pro
Premium
Enterprise
Device templates
Lite
Pro
Premium
Enterprise
Memberships
Flexible membership cycles
Lite
Pro
Premium
Enterprise
Advanced dunning & payment recovery
Lite
Pro
Premium
Enterprise
Membership upgrades
Lite
Pro
Premium
Enterprise
Membership agreements
Lite
Pro
Premium
Enterprise
Payments
Unified commerce
Lite
Pro
Premium
Enterprise
Integrated refunds
Lite
Pro
Premium
Enterprise
Fraud protection
Lite
Pro
Premium
Enterprise
Smart dunning
Lite
Pro
Premium
Enterprise
Digital wallets
Lite
Pro
Premium
Enterprise
Payment links
Lite
Pro
Premium
Enterprise
Payment dashboard
Lite
Pro
Premium
Enterprise
Charge fees
Lite
Pro
Premium
Enterprise
Capital
Lite
Pro
Premium
Enterprise
$
$
$
Marketing
Branding & theming
Lite
Pro
Premium
Enterprise
Pricing strategy
Lite
Pro
Premium
Enterprise
Channel Management
Lite
Pro
Premium
Enterprise
Guest segmentation
Lite
Pro
Premium
Enterprise
Loyalty
Lite
Pro
Premium
Enterprise
$
$
$
Advanced Channel Management
Lite
Pro
Premium
Enterprise
$
$
$
Operations
Guest Surveys
Lite
Pro
Premium
Enterprise
Gate access control integration
Lite
Pro
Premium
Enterprise
Advanced inventory integration
Lite
Pro
Premium
Enterprise
Workforce management integration
Lite
Pro
Premium
Enterprise
iQ
Lite
Pro
Premium
Enterprise
Custom data forms
Lite
Pro
Premium
Enterprise
1
Unlimited
Unlimited
Guest flags & bans
Lite
Pro
Premium
Enterprise
Staff permissions & security
Lite
Pro
Premium
Enterprise
Standard
Custom
Custom
Waivers
Lite
Pro
Premium
Enterprise
$
$
$
HQ
Lite
Pro
Premium
Enterprise
$
$
$
ROLLER Karting
Lite
Pro
Premium
Enterprise
$
$
$
Transactional SMS
Lite
Pro
Premium
Enterprise
$
$
$
APIs & webhooks
Lite
Pro
Premium
Enterprise
$
$
$
Reporting
Analytics
Lite
Pro
Premium
Enterprise
Detailed reports
Lite
Pro
Premium
Enterprise
Scheduled reports
Lite
Pro
Premium
Enterprise
1
Unlimited
Unlimited
Accrual accounting
Lite
Pro
Premium
Enterprise
Meta and TikTok Pixel
Lite
Pro
Premium
Enterprise
Google Tag Manager
Lite
Pro
Premium
Enterprise
Support
Help center
Lite
Pro
Premium
Enterprise
Academy
Lite
Pro
Premium
Enterprise
In-app resources
Lite
Pro
Premium
Enterprise
Help desk tickets
Lite
Pro
Premium
Enterprise
Phone support
Lite
Pro
Premium
Enterprise
Integrations
Lite
Pro
Premium
Enterprise
Implementation services
Lite
Pro
Premium
Enterprise
$
$
$
Back to top
1.5x larger
Basket size
50%
Reduction in admin time
27% higher
Guest experience
-40%
Admin labour costs
-
When running a huge business, you want something that is automated so and not to worry about the small details. ROLLER reduces around 40% of the burden of managing party bookings.Jospher NadarIT Operations Specialist, Chipmunks Playland and Café
-
ROLLER has helped us run a smoother operation. It’s made things easier, more streamlined, and more user-friendly, both for the guest and the teamJen RiceGeneral Manager, Empire Recreation Management
-
I’m saving 100 hours per week with ROLLER. ROLLER is very simple, straightforward, and easy to use. No one else in the market provides all the facilities that ROLLER does.Anson LiFounder and Owner, Jago Town
-
Booking birthday parties online with ROLLER is a seamless process. There’s no reason for us to walk through it on the phone; the guest can do it all online in their own time.Brian LinkCo-Founder & Managing Partner
-
Switching to ROLLER is 100% the best thing we've done for our business. It's a no-brainer - there's nothing else on the market like ROLLER.Ross AndersonManaging Director, Innoflate & Pinz Bowling Group
Frequently Asked Questions
NEED SOME HELP?
-
You sure can. By contacting our support team, you can easily upgrade your subscription plan and include Add-ons to your package anytime.
-
Our highly intuitive platform includes an in-app onboarding guide with video tutorials to get you started. An implementation package with a dedicated training & implementation manager is also available as an Add-on.
-
If usage fees are applicable to you, you will be billed in arrears on the 5th of each month for transactions processed in the previous month. Please note this is separate from merchant processing fees.
-
Yes. We offer 14-day free trials. We can pre-populate example products for you, or you can choose to create them from scratch.
-
Just click "Get Started" to connect with a ROLLER team member who will discuss your specific business objectives & help you get started.
-
Launching a venue live on ROLLER depends on the size of your venue and the complexity of your offering. We can go as fast as you need!
-
Yes, we have an experienced team of specialists who have successfully launched hundreds of venues to manage the building of your account in a best-practice format for you.
Run your business from a single platform
Purpose-built for attractions businesses, ROLLER is a cloud-based solution that replaces multiple tools needed to operate effectively and deliver better guest experiences.