Are you maximizing every opportunity to increase revenue at your trampoline park? While ticket sales are the foundation of any attraction venue, there are plenty of ways to boost profits—without raising prices or making drastic changes.
From upselling grip socks at checkout to optimizing party bookings, small tweaks can lead to big results. Whether you want to increase per-guest spending, encourage repeat visits, or streamline your sales process, these 10 proven revenue-boosting strategies will help you get more from every jump session.
1. Maximize upsells, add-ons and bundles
Upselling at checkout is one of the easiest ways to increase revenue. Instead of treating grip socks and other add-ons as necessities, present them as upgrades that enhance the experience. Guests are often willing to pay extra for premium options that add to their fun and comfort. By strategically offering bundled deals and premium add-ons, you can increase average transaction values with minimal effort.
How to do it:
- Offer premium grip socks with extra padding or designs.
- Bundle grip socks with other items (e.g., a “Jump Starter Pack” with socks, a drink, and a discount on their next visit).
- Upsell experiences like VIP jump zones or extended play sessions.
Read more: Maximize Revenue with Smart Upselling: A Comprehensive Guide for Attraction Venues
2. Improve your concession stand for higher spending
A well-run concession stand can turn a trampoline park visit into a full experience, keeping guests on-site longer and increasing the amount each guest spends. Food and drinks are an essential part of a great day out, and by enhancing your menu and promotions, you can encourage guests to indulge more.
How to do it:
- Offer combo meal deals to encourage larger purchases.
- Introduce healthier options for parents and kids.
- Offer mobile food and beverage ordering for more convenience and shorter wait times.
3. Leverage customer data for personalized promotions
Personalized experiences keep guests coming back for me. Using data from your booking system, memberships, and previous visits can help you create targeted promotions that drive repeat business. Instead of sending generic offers, use guest data to tailor promotions that feel exclusive and relevant.
How to do it:
- Send personalized discounts to guests who haven’t visited in a while.
- Offer birthday specials or loyalty rewards for frequent jumpers.
- Use email and SMS marketing to send exclusive offers based on past purchases.
Read more: Unlocking the Power of Analytics: How to Leverage Data for Marketing
4. Analyze guest feedback and reviews for revenue opportunities
Guest feedback isn’t just about improving service—it’s also a powerful tool for spotting new revenue opportunities. By paying attention to common themes in reviews and survey responses, you can identify unmet guest needs and introduce new offerings that drive higher spending.
How to do it:
- Track common requests. For example, if guests mention wishing there were more food options, you should expand your menu.
- Identify negative feedback and turn it into improvements that encourage repeat visits.
- Use automated post-visit surveys to capture insights on pricing, experience upgrades, and promotions.
5. Streamline your online checkout for higher conversions
If your online checkout is clunky or confusing, guests may abandon their purchase before completing it. A slow or frustrating checkout experience can cost you valuable revenue. Simplifying and optimizing your booking process ensures that guests complete their purchases without running into any hiccups.
How to do it:
- Ensure your checkout process is simple, mobile-friendly, and quick.
- Reduce friction by allowing guests to complete bookings in just a few clicks.
- Offer 24/7 online booking so guests can secure their spot anytime, even outside business hours.
Read more: How to Boost Your Online Conversions
6. Offer flexible payment options to reduce cart abandonment
Guests are more likely to complete a purchase when they can pay the way they prefer. Plus, guests using digital wallets spend 43.5% more per transaction than those using traditional methods like credit cards. If your checkout doesn’t support multiple payment options, you could be losing potential customers who abandon their carts when their preferred option isn’t available.
How to do it:
- Accept Apple Pay, Google Pay, and Buy Now, Pay Later (BNPL) options.
- Ensure seamless integration between your booking and payment systems.
- Clearly communicate all fees.
7. Launch a membership program for steady recurring revenue
A well-designed membership program keeps guests coming back for more while providing predictable monthly income. Memberships not only drive recurring revenue but also foster guest loyalty by making your venue a regular part of their entertainment routine.
How to do it:
- Offer tiered memberships with different perks (e.g., unlimited jumps, discounts, and exclusive events).
- Include guest passes or bring-a-friend days to encourage new memberships.
- Use automated billing for a hassle-free experience for both guests and staff.
Read more: 10 Membership Benefits Ideas To Attract and Retain More Members
8. Increase party bookings with tailored party software
Birthday parties and group events are some of the biggest revenue drivers for trampoline parks. But if your booking process is slow or outdated, you could be missing out on potential sales. A seamless party booking experience encourages more party reservations and helps you capture more revenue.
How to do it:
- Offer online party bookings with clear package options.
- Allow add-ons like party favors, extra jump time, or a dedicated host.
- Use automated follow-ups to encourage repeat party bookings.
9. Keep guests engaged with seasonal promotions and events
Special events and seasonal promotions are a great way to attract guests during off-peak periods and create excitement around your venue. Limited-time promotions encourage repeat visits and can introduce new revenue opportunities.
How to do it:
- Host holiday-themed jump sessions (e.g., “Halloween Glow Jump” or “New Year’s Bash”).
- Offer weekday discounts for slow periods.
- Run “Back-to-School” promotions with discounts on jump passes for students.
Read more: 5 Must-Try Halloween Ideas to Boost Hype and Revenue at Your Venue
10. Sell branded merchandise to increase brand loyalty
Trampoline parks can generate extra revenue by offering high-margin merchandise while also turning guests into brand ambassadors.
How to do it:
- Sell branded T-shirts, hoodies, water bottles, and accessories.
- Offer exclusive limited-edition items for members.
- Display merchandise near check-in and concessions to increase impulse purchases.
Boost revenue at your trampoline park with ROLLER
Small changes can have a big impact on your revenue. From optimizing your checkout experience to launching a membership program, there are many ways to increase sales while enhancing the guest experience.
With ROLLER’s all-in-one platform, you can simplify payments, automate upsells, and optimize your booking experience—all while delivering a seamless guest experience.
Want to see how it works? Book a demo today to explore how our trampoline park software can help you increase revenue and keep guests bouncing back for more.
